Looking at a few of the points other people have posted about, it seems like most of us feel that world presented in "Feed" is not desirable. I agree, mostly. Having a computer inside your head bombarding you with ads and telling you what to buy or wear or be is not desirable (and not that far fetched).
However, I don't mind places like Amazon.com sending me recommendations based on my past purchases. For example I had been buying an anime TV show when the company who held the licence went out of business, leaving me hanging a few episodes before the climax of the show. Almost a year later Amazon tells me that the next volume of the show is coming out soon. I follow the link and see that a different company has bought the licence for the American release.
As all of these blog and news readers that we are talking about in class show, there is certain information we want to come to us. There are a lot of benefits to the technology we have today and the technology that is presented in "Feed". Having tried to talk to someone in loud, crowed places the M-chat does hold some appeal.
However, while advertising is all over computers, buildings, signs (in Shanghai I even saw small TV screens in the wall next to elevators) we can, whenever we want, turn off the computer, close the door and retreat to a book. That is an option the the people in "Feed" don't have.
About Me
- Heather N
- I'm working as a library assistant/librarian in training at a college library and at a public library while going for my MILS. This blog is for my Social Software in Libraries class.
1 comment:
Tara,
I agree that some of the ideas depicted in feed are desirable. The thought of a flying car seems pretty cool. And, as you mentioned, the m-chat could come in handy on occasion. However, the setup, in this case, an implanted chip is definitely not desirable. We also have to account for the social effects such as the distancing of human interaction on physical and emotional levels as well as the possibilities of malfunctions. In my opinion, these are not viable trade offs. However, it would me nice if we could simply use an ear piece and special glasses to achieve similar abilities.
Like Amy, your mention of the content targeted advertising methods was also very insightful :)
DH
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